The European Commission is investigating the relationship between CSR and competitiveness
I have presented in a previous post the recent initiatives co-financed by the European Commission aimed at investigating the relationship between CSR and competitiveness. On November, 28, the European Commission has published a Communication on the European Competitiveness Report 2008.
The European Commission analyses in chapter 4.2. the impact of Corporate Social Responsibility on firms’ competitiveness. [...]
Reputation matters:))
The Reputation Institute has been measuring corporate reputations since 1999.
Corporate reputations are valuable assets because they influence the profitability of companies. Consumers, creditors or job-seekers decide whether to enter into a relationship with a company on the basis of its reputation among other factors.
In 2006, Reputation Institute has introduced RepTrak Model, a scorecard for measuring [...]
